Independent technology consultant
I help businesses turn complex challenges into working technology.
From process automation to digital products, I combine technical leadership, business understanding, and AI-powered development to deliver practical solutions.
Based in Colombia · Working with clients across Latin America and the US
Track record
- years building software and digital products
- 23+
- projects delivered by Appsolution, the studio I founded in 2013
- 100+
- professionals in the largest multidisciplinary team I've led
- 80
- strategic products and initiatives delivered for a US fintech
- 7+
- AI Product Management, Duke University (2025)
- MSc in Web Design & Multi-device Development (UI/UX)
- Winner, Samsung LATAM Smart TV Challenge
Services
Three ways I help businesses move forward.
Every engagement starts with the business problem, not the technology. I help you decide what is worth building, and then I build it.
Business Process Automation
Replace repetitive manual work, scattered spreadsheets, and fragile handoffs with reliable workflows, internal tools, and integrations, using AI where it genuinely helps.
OutcomeLess manual effort, fewer errors, and more time for the work that matters.
Digital Product Development
Take a SaaS idea, business application, or MVP from concept to production across web and mobile, with product thinking, UX, and engineering in one place.
OutcomeA working product in the hands of real users, not a slide deck or a stalled prototype.
Technology Consulting & Leadership
Senior guidance on technical strategy, product planning, architecture, and delivery, or hands-on leadership to modernize the systems holding your business back.
OutcomeClearer decisions, realistic plans, and teams that deliver with confidence.
Selected work
Products and platforms I've built and led.
Products I've designed, built, and launched, from SaaS platforms to mobile games published on Google Play and the App Store.
- Own product
Mi Pádel Club
Sports · SaaS · Web & mobile
A multi-tenant platform that gives amateur padel clubs a digital home: court bookings, tournaments, rankings, and club management across web and mobile.
- Own product
Odentia
Healthcare · SaaS
A platform for dental practices to manage patients, scheduling, and clinical operations, connected to a specialized marketplace for dental supplies.
- Business platform
SolarDesk
Energy · SaaS
A business tool for solar installers and sales teams to create professional proposals, with technical analysis, financial projections, ROI, maps, and branded PDFs, plus subscription billing.
- Own mobile game
Tejo y MiniTejo
Mobile game · Android & iOS
A mobile game that brings tejo, Colombia's national sport, to the phone: classic tejo and the faster MiniTejo, regional challenges, and a customizable player. It's the latest evolution of Virtual Tejo, the game I first built for Facebook in 2008.
About
Engineer, founder, and technology leader.
I started as a software developer more than two decades ago. In 2013 I founded Appsolution, a digital product studio that delivered more than 100 projects for clients across Latin America and the US. Since 2019 I've led product and technology delivery for a US fintech, taking initiatives from early definition into production.
Today I work as an independent consultant. I pair that experience with an AI-assisted way of working that gets ideas to working software faster, without cutting corners on quality, security, or judgment.
Have a challenge worth solving?
Tell me what's slowing your business down or what you'd like to build. You'll get a direct reply from me, not a sales team.